Design work folio

A gelati and sorbet producer in Perth was looking for a logo that would set it apart from the competition. The logo should invoke the idea of creamyness.

  • red: eb1c24

  • while the ‘o’ was redrawn to produce a heart shape, the remaining letters were Bello Script

  • The client’s exact words in describing what he wanted to achieve was “I want to stand out”. At the time he had a small shop near Connections Nightclub in Northbridge.